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Affiliate link builder

Add your affiliate ID and campaign tags to any address, and get ready-to-paste HTML with the attributes search engines expect on paid links.

Often ref, aff, via or tag. Check your program’s docs.

Your link

HTML snippet

Why the rel attribute matters

Google asks site owners to mark paid and affiliate links with rel="sponsored", and also accepts rel="nofollow". Marking links this way tells search engines not to treat them as editorial endorsements, which protects your site from link-scheme penalties. The snippet includes both, plus noopener for safe new-tab links.

UTM tags and affiliate IDs do different jobs

Your affiliate ID tells the program who to pay. UTM tags tell analytics tools where a visitor came from. Some programs strip unknown parameters or forbid UTM tags on their links; if your clicks stop tracking, remove the UTM fields and test again.

Keep links honest

Cloaking a link so readers can’t see where it goes is allowed by many programs, but it never replaces disclosure. Place a short disclosure before the first affiliate link on the page. The disclosure generator writes one for you.